Welcome back my loyal followers! In this post we will explore a short book I read recently that was actually directed towards College Graduates getting their dream job. This was a quick read and turned out to be a great little book with a lot of real world applications for freelancers and entrepreneurs just getting started. This book was not some novel new groundbreaking idea, it’s a simple twist on an old idea of doing work for free. I am of the belief that if you’re good at something, no matter what it is, you should never do it for free. That being said, if you don’t have work lined up, and you don’t want to be prospecting all day every day to change that, doing a little work for free is a great way to get your foot in the door with many businesses and get a client to know and trust you for possible future work.
So, if you’re just starting out with a new business, how do you find people that will want to work with you? You don’t have any proof of your work, and you don’t have any proof that you even know what you are doing. How can you possibly get over this hurdle? Well, there’s two ways:
Be a great sales person and prospect your ass off until you get someone to say yes, then wow them with unbelievable work ethic and incredible results for what they’re paying you.
Tell them you will do a couple of projects that you specialize in for free. This is a long-term play, but it can end up paying off bigger, sooner.
If you choose option 1, good for you, you’ll probably go far because you’re not afraid to get down in the dirt and make things happen. Grant Cardone would be very proud of those that choose option 1. It’s going to be harder up front, and you may not get paid what you’re worth from your clients at first, especially if they know how early on you are in your business venture. Either way, they’ll come around eventually, but if not, you’re leveraging their work to find other clients anyway so keep on keeping on and drop them if you have to.
If you choose option 2, also good for you, you may have just chosen to work smarter, not harder, which can help you go significantly farther in the future. Gary Vaynerchuk would be very proud, we’ll explore him in later posts if you don’t already know who he is.
Hola my loyal blog super fans! Keeping in line with the entrepreneurial adventure, here is a quick little bit about one of the most powerful podcasts for entrepreneurs out there today! Remember the 25 hour drive I mentioned in my post, Pitch Anything?
Well, this is the other reason I was able to keep my brain working so fast and hard that I was able to drive 3/4 across the country in one fowl swoop! This is a podcast that will keep the wheels a churning in that dome of yours whether you are an entrepreneur or a “wantrepreneur!” The podcast is called Entrepreneur on Fire, and it’s a great listen if you have a few minutes per day. They put a new cast out seven days a week, so you will never run out of great content.
The host has a funny little squeaky voice, but that only adds to the cast as he is incredibly knowledgeable about all things entrepreneurial. The greatest part of this whole podcast is how completely open they are about everything. If you visit their site you will even be able to see exactly what their monthly revenue is. Check out this awesome video about how John Lee got to where he did:
They even have a monthly cast where they actually go over their earnings and expense reports, so you can see exactly what it takes to start a podcasting business. Like any great company they totally dominated the podcasting space and then moved on to teach people how to do what they are doing in their newer branch of the business: Podcaster’s Paradise. I was turned on to this podcast by a good friend and mentor, Craig, he has a pool cleaning company, and all around incredible entrepreneur. It was one of the best things that he could have ever turned me on to. Keep reading and I’ll tell you a little more of what to expect from this podcast.
So, in this post we’re going to keep along the path we started with incredible must read books for entrepreneurs. This next book will literally make you feel like you can run through a wall, rule the world, or pretty much accomplish anything else you would like to do in this world. It also opens your eyes to the amount of effort it takes to make it to the top 1%. If you want to put in that much work is entirely up to you, but you’ll feel like a bum if you don’t after reading this book!
The only way to “read” this book is on Audible, it’s way better that way because the author actually reads the book and he goes off on tangents that are not in the written version. My main man Grant Cardone is one of my biggest influences for starting this site and living life on my own terms. This dude works harder than any person on the planet and just so happens to have the bank account to back it up! The name of his specific book referred to in this post is The 10X Rule.
This guy is the epitome of leading by example. You will read this book and be so fired up to get on the phone, or get out there and start selling! Just make sure not to lose that fire. One of the tough things for me is that I love living life! This book lays everything you need to be a millionaire out on the table for you. In it’s most basic sense: work 10 times harder than anyone else would ever think about doing. This was an incredibly inspiring book, but after attempting to live by the 10X rule for a week you will be exhausted! You definitely need to make a conscious choice to outwork everyone in the room if you want to be a millionaire. I had multiple reasons for starting my own business, including not wanting to work for anyone, and limitless income potential, but one of the main reasons for going into business for myself was to live the entrepreneurial lifestyle.
Howdy loyal followers of NMPEDS! Welcome to the new site, here’s a great example of what I like to talk about: Things that will help my incredible followers better themselves in their personal and business ventures.
My first post will be about an incredible book that I listened to on audible and it actually helped me keep my wheels a turning for a 25-hour drive from Albuquerque, New Mexico all the way to Pensacola, Florida in one shot! I highly recommend not ever doing something as stupid as that, but that’s beside the point.
This book along with a couple of other podcasts kept me going for over 24 hours, which is pretty impressive. I liked it so much that I went and bought the paperback version of it, and have since listened to it AGAIN! If you would like to purchase the book you can click here to find the cheapest version. If you are anything like me, once your wheels get to turning there’s no stopping them, especially at night. I have had many sleepless nights because I just couldn’t turn my brain off. Hopefully, there are others out there like me and I’m not just some freak! Anyway, here is the book I’ve been talking all about:
The name of the book is “Pitch Anything” by Oren Klaff. This thing will change the way you will think about sales and doing business in general. The first time I listened to this I knew it was a game changer. I almost didn’t want to write this post about it because I don’t want everyone to know about it!
Pitch Anything is all about the neurological elements of selling. It is explained in a way that you can take it and make face to face selling a game, and that is always fun. The author talks all about how he and his friends use “framing” and other tools you will read about in this book to excel at selling to multimillion-dollar venture capital firms (see video below). I haven’t personally pitched anything to a venture capital firm, but it seems like their job is basically to listen to sales pitches and make it hell for the person giving the pitch. The great thing about this book is that he uses tools like the one in the video to sell these outrageous high dollar pitches, but Klaff breaks it down in a way that you or I would easily be able to use it to sell to any Joe Schmo business owner, or whoever your client is.